Research on product competitiveness evaluation based on IPVFWA operator

Hu Jun; Wang Mengzhe

doi:10.1117/12.2671055

28 April 2023 Research on product competitiveness evaluation based on IPVFWA operator

Hu Jun, Wang Mengzhe

Proceedings Volume 12610, Third International Conference on Artificial Intelligence and Computer Engineering (ICAICE 2022); 126104U (2023) https://doi.org/10.1117/12.2671055
Event: Third International Conference on Artificial Intelligence and Computer Engineering (ICAICE 2022), 2022, Wuhan, China

Abstract

This paper constructs a set of product competitiveness evaluation system based on IPVFWA operator. Through literature survey and statistical analysis, the evaluation index system of product competitiveness is established, which includes product development ability index, sustainable value creation ability index, product influence index and loyal customer acquisition ability index; Secondly, IPVFWA operator is proposed to aggregate the evaluation matrix of multiple decision makers into a comprehensive evaluation matrix to determine the evaluation index weight. Finally, a TOPSIS decision-making method based on IVPFWA operator is given, and an example is given to verify the feasibility and effectiveness of the application of IVPFWA operator in product evaluation.

Citation Download Citation

Hu Jun and Wang Mengzhe "Research on product competitiveness evaluation based on IPVFWA operator", Proc. SPIE 12610, Third International Conference on Artificial Intelligence and Computer Engineering (ICAICE 2022), 126104U (28 April 2023); https://doi.org/10.1117/12.2671055

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